Digital Marketing Manager Job at ToolBelt, Vernon Hills, IL

TjFVdzh4SW94eUlOSyt5OXQ1a0hyRUdoTnc9PQ==
  • ToolBelt
  • Vernon Hills, IL

Job Description

ToolBelt, Inc ., the nation's fastest-growing construction tech platform, is seeking a creative and driven Digital Marketing Manager to join our team. This role will be responsible for developing, implementing, and managing marketing campaigns that promote ToolBelt and its services to increase brand awareness, drive user acquisition, and generate pipeline. 

The role requires an in-depth understanding of digital marketing strategies, analytics, and tools, as well as the ability to collaborate with other departments to achieve business goals. Working closely with sales, customer success, product, and marketing to ensure our campaigns are delivering the results to fuel ToolBelt’s growth.

ToolBelt is revolutionizing the residential contracting industry by connecting contractors and tradespeople through our cutting-edge platform. We believe in leveraging technology to facilitate human-to-human connections and enhance the way business is done in our industry. Join us in reshaping the residential contracting landscape and making a substantial impact on our homes and communities.

Responsibilities Include:

  • Strategy Development: Design and implement digital marketing strategies, frameworks, and experiments to increase brand awareness, drive traffic and user acquisition, and generate pipeline.
  • Campaign Management: Plan and execute digital marketing campaigns across various channels including SEO/SEM, paid social (LinkedIn, Meta), display advertising (Google) and email, SMS and push notifications.
  • SEO and SEM: Develop and implement SEO strategies to improve organic search rankings and drive website traffic. Optimize key webpages for conversions. Manage paid search campaigns to drive efficient lead generation and pipeline. 
  • Email Marketing: Create and manage email marketing campaigns including newsletters, automated workflows, lead nurturing and user engagement sequences.
  • Channel Partner Marketing: Support co-marketing campaigns with channel partners to drive user acquisition. Enhance collaborative marketing efforts with partners.
  • Performance Analysis: Use analytics tools (such as Google, Tableau, Marketo) and develop dashboards to monitor and analyze campaign performance metrics, providing insights and recommendations to improve results
  • Budget Management: Manage the digital marketing budget, ensuring efficient allocation of resources and maximum ROI.
  • Collaboration: Work closely with the broader ToolBelt team to ensure alignment of marketing and sales efforts. Collaborate with graphic designers, content creators, and other stakeholders to execute campaigns.

Our ideal Digital Marketing Manager possesses the following:

  • Bachelor’s degree in Marketing, Business, Communications, or a related field, and/or relevant certifications (e.g., Google, 6Sense, Salesforce, Tableau) is a plus.
  • Minimum of 5 years of experience in digital marketing, with a proven track record of managing successful campaigns and achieving results.
  • Strong understanding of current digital marketing strategies and best practices.
  • Proficiency in marketing automation and analytics tools (e.g., Google, Marketo)
  • Excellent written and verbal communication skills.
  • Strong project management skills with ability to manage multiple projects simultaneously.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.
  • Creative thinking and problem-solving skills.
  • Experience with A/B and multivariate experiments.
  • Experience working and communicating in a remote work environment.
  • Preferred: Technology experience with Google Analytics, Google Tag Manager, Google Looker Studio, Google Ads, LinkedIn (Paid Social), Meta (Paid Social), Hubspot, Tableau, and/or Marketo.

Additional Benefits and Opportunities:

  • Competitive salary and unlimited paid time off (PTO).
  • Full healthcare benefits, including medical, dental, and vision insurance with partial employer contribution.
  • Participation in team building company events and trips for top performers.
  • Ongoing training with comprehensive on-site and corporate training.
  • Opportunities for career advancement within our organization.
  • Make a lasting impact on our customers with the solutions you provide.

Schedule : Full-time remote position, Monday to Friday, with the potential for on-call availability. 

Join our dynamic team and play a pivotal role in shaping our rapidly growing brand. If you are passionate about driving brand success and making a meaningful impact in the residential contracting industry, we would love to hear from you.

Job Type : Full-time

Job Tags

Full time, For contractors, Remote job, Monday to Friday,

Similar Jobs

Incyte Corporation

Senior Medical Director, US Oncology Medical Affairs Job at Incyte Corporation

 ...and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmunity. Incyte is...  ...Summary (Primary function) The Senior Medical Director, US Medical Affairsexecutes Medical Affairs programs and deliverables through... 

Avelo Airlines

Flight Attendant Job at Avelo Airlines

 ...our growing team! We are seeking energetic, highly motivated Flight Attendants who wish to join a committed group of safety and service...  ...documentation Inflight Standards Create a caring Customer experience on every flight; from boarding to deplaning Serve as the... 

Prestige Capital Group

Gas Station Attendant Job at Prestige Capital Group

 ...Prestige Car Wash and Gas is a family-owned and operated company...  ...ever-expanding family as Gas Station Attendant . Candidates like you...  ...with no experience necessary. ~ Full Benefits Package: Medical,...  ...match, and more (available to full-time employees)~ Great opportunity... 

Steinbeis Center of Management and Technology GmbH

Junior SAP Consultant - Berufsintegrierter Masterpfad Job at Steinbeis Center of Management and Technology GmbH

Ein innovatives Unternehmen sucht motivierte Talente fr den berufsintegrierten Master als Junior SAP Consultant. Diese spannende Rolle bietet die Mglichkeit, praktische Erfahrungen in der SAP-Beratung zu sammeln, whrend Sie gleichzeitig ein Masterstudium absolvieren... 

Anderson Merchandisers

Onsite Payroll Specialist Job at Anderson Merchandisers

 ...- Cell Phone, Vehicle, Pet Insurance- Training & Career Development*All benefits subject to eligibility per company policy.The Payroll Specialist ensures accurate and timely payroll processing and reporting so associates are paid correctly and on schedule. This role...